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Fresh or Frozen?
Research has proven that contrary to popular belief, the taste and texture of frozen foods is just as good as ‘fresh’ foods....
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The True Cost of Waste
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Dawsonrentals tip of the month
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Whilst doing so we came ac...
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The Quick & Flexible Solution
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Recent Dawsonrentals project
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02/02/2010
Fresh or Frozen?
Research has proven that contrary to popular belief, the taste and texture of frozen foods is just as good as ‘fresh’ foods.
New ‘sensory comparison’ research carried out by the Manchester Food Research Centre has confirmed that the taste and texture of frozen foods is as good as, and is sometimes even superior to, ‘fresh’ foods.
Research involved 32 top chefs rating the taste and texture characteristics of eight different food stuffs, including fish, meat, fruit and pastry. The research highlighted that there was no statistically significant difference in overall ratings between the
frozen and fresh foodstuffs tested.
New Product Development is vital for every business, however in the current climate; capital expenditure into new ranges is likely to be undesirable. This is where Dawsonrentals can help and work with businesses to create a new product range requiring minimal capital outlay.
If you are already producing fresh produce then why not consider a frozen range? This couldn’t be simpler to achieve. With a Dawson Blast Freezer produce can be quickly frozen, and then held at temperature in a Dawson Box until needed. The initial
outlay for this premium equipment is minimal and Dawsonrentals take care of the service leaving you with a valuable, hassle-free, and reliable asset.
The freezing process acts as a natural preservative with products frozen at the peak of their quality, therefore providing a premium product all year round. Customers are sure to be impressed by the quality and convenience of their choice product ranges frozen.
Renting the equipment needed to achieve a frozen product range is the ideal way to test this claim. With rental, complexes can be upgraded or downgraded depending on demand, meaning you can expand without risking capital.
*For more information please see British Frozen Food Federation Article ‘Top Chefs endorse Frozen Quality’ or Contact Us
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